September 19, 2017 4 min read
Gucci is known for their beautiful Guccissima pattern and interlocking “GG” logo, such as on the Soho bag. Because of how iconic these emblems are, it’s not an innocuous choice for those who prefer subtle fashion. But this is a brilliant example of a brand branding themselves without using easily recognizable logos. Gucci is known to feature beautiful bamboo details that have become so linked to the brand in the eyes of fashion-lovers, but the bamboo accents still blend beautifully and subtly into each design.
This Nuveau Fringe crossbody is a gorgeously Gucci creation, and that’s a fact that isn’t totally in your face. The dark bamboo and stitching details, because of how frequently they’re used in Gucci collections, are a beautiful nod to the brand without overt imagery. For those who are looking to avoid bags covered in logos, it may be a good idea to look for pieces that feature details, not logos, that allude to the brand you’re buying.
Another way demure fashion-lovers can still pick up a new piece from their favorite brands is by keeping material in mind. Louis Vuitton is a brand that has become a fashion staple with it’s beautiful Monogram and Damier canvas varieties. However, Louis Vuitton bags don’t all have to feature overt logos like the Monogram and Damier canvas bags do. The key? Look for an alternative staple material that the brand specializes in. For example, though the canvas designs are a fan-favorite, Louis Vuitton has created another gorgeous material: Epi leather, such as this Alma bag.
This material is stiff and long-lasting, with beautiful ridges covering the surface with a beautiful matte finish. Epi leather is undeniably Louis, but it is also undeniable subtle. Epi leather bags typically only feature a subtle logo located on the corner of the bag. Even then, this logo is simply not ridged like the rest of the bag. As a result, the LV emblem easily blends into the pattern of the Epi leather to all but the untrained and fashion-focused eye.
One of the most easily recognizable brands of all time, Chanel is best known for its two bag designs: the Flap bag and the Boy bag. These two designs feature front-and-center logos that add instant recognition to the bag. If you’re looking to keep things on the subtle side, consider an alternative of these designs. Some vintage and temporary designs feature variations of these popular bags that lack the interlocking “CC” or Mademoiselle lock closures. And because of Chanel’s superior quality, these bags, though often older, remain beautiful and valuable throughout the years.
This Chanel Mademoiselle Lock Flap bag features a new take on the traditional quilted designs by adopting a chocolate bar pattern and incorporating an understated Mademoiselle lock. Even the strap on this bag is a departure from traditional Chanel by forgoing the chain design and opting for a prominent metallic strap. As a result, this bag is a reimagining of the Chanel flap and boy bag while still maintaining it’s own distinctive design that lacks the overt logos. Do you think you’d reach for one of these bags without logos or stick to your favorite branded bags?
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I absolutely love shopping at Couture USA! Their items are always in excellent condition, and the selection is amazing. The girls there are extremely welcoming and go above and beyond to make sure you find exactly what you love. It’s always a great experience every time I visit!
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I had been eyeing a Gucci bag for some time on other sites (I won't mention names, but they are VERY popular sites) and I was nervous to purchase with the no returns or exchange policy. Then Couture USA popped up. I hadn't heard of the store, so I did my research. Between the customer service, the online site, the fact that they have a storefront AND the return/exchange policy I was sold. I purchased my bag that was considered "great shape" and it literally looks brand new and unused. Some sites tend to misrepresent the item quality, and I have been disappointed. Not Couture USA. I HIGHLY recommend buying here!
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